Actual
Crafting a meaningful and approachable experience across industries.
Actual focuses on enabling strategic decision-making for decarbonization by providing a platform for building fiscally responsible and scientifically valid models. Secret Sauce collaborated with their founders to create a vision for a leading sustainability brand that is welcoming, trusted, and highly visual.
visit websiteingredients
- Brand Identity
- Art Direction
- Website Design
- Website Development
- Motion Graphics
- 3D Modeling
- UI/UX
recipe
Through a robust discovery and human-centered approach with design research, we crafted a category-defining brand. The brand is rooted in creativity, achievement, and freedom. To embody these values, we developed a dynamic 3D design ecosystem, presenting innovative solutions for experts in supply chain efficiency, manufacturing, infrastructure, sustainability, and systems design. Wide-ranging visuals span from graphics highlighting renewable energy opportunities, to personalized avatars introducing their team. Actual’s integrated approach and advanced models ensure that financial and performance details are considered. Their groundbreaking brand invites diverse stakeholders to see their decisions visualized in near real-time, to drive the sustainability goals of the future.
- systematic
- playful
- intriguing
- creative
- actionable
- liberating
